How Inbound Marketing Fuels Disruptive Innovation: A Guide for Forward-Thinking Entrepreneurs

In today's fast-paced and rapidly evolving business landscape, traditional marketing strategies are no longer sufficient to drive innovation. To stay ahead of the curve, forward-thinking businesses turn to inbound marketing as a powerful tool to fuel disruptive innovation. In this guide, we will explore the concept of inbound marketing, its role in fostering disruptive innovation, and the benefits it offers to entrepreneurs.

Inbound marketing is a strategic approach focusing on attracting, engaging, and delighting customers through valuable content and experiences. Unlike traditional outbound marketing, which relies on interruptive tactics like cold calling and advertising, inbound marketing aims to build long-term relationships with customers by providing them with relevant and helpful information. By leveraging content marketing, social media, and search engine optimization (SEO), inbound marketing creates a magnet-like effect, organically drawing customers to your business.

Understanding Disruptive Innovation

To understand how inbound marketing fuels disruptive innovation, we must first grasp the concept of disruptive innovation itself. Disruptive innovation refers to the process by which a new product or service disrupts an existing market by offering a unique value proposition. This innovation often starts at the fringes of the market, targeting underserved customers with a novel solution that addresses their unmet needs.

Disruptive innovation challenges the status quo, and forces established players to adapt or risk becoming obsolete. Examples of disruptive innovations include the advent of smartphones, which revolutionized the telecommunications industry, and online streaming services, which disrupted the traditional television and movie rental market. By leveraging inbound marketing, businesses can identify and capitalize on disruptive innovations that have the potential to shape the future.

Now, here's where inbound marketing steps in. Businesses can spot these disruptive innovations early on by using inbound marketing techniques, like creating engaging content or building strong relationships with potential customers. This means they can get in on the action and take advantage of these groundbreaking ideas before they become mainstream.
So, inbound marketing isn't just about attracting customers—it's also about staying ahead of the curve and spotting the next big thing that could shape the future.

The Role of Inbound Marketing in Fueling Disruptive Innovation

Inbound marketing is like the fuel for those game-changing, disruptive ideas. It gives them a stage to shine on and get noticed. Imagine you've got this amazing new solution to a problem nobody's really tackled yet. Inbound marketing helps you get the word out in a way that grabs people's attention.

First, you create content that speaks to the folks who are feeling the pain of that problem you're solving. This content pulls them in because it's all about their struggles and how your solution can improve their lives. So, those early adopters who are always eager to try something new are drawn to what you're offering.

Then, you've got this storytelling magic. You're not just selling a product; you're telling a story about how it can change lives. That storytelling creates a buzz, gets people talking, and excites them about what you're doing.

But it's not just about getting attention; it's about learning too. With inbound marketing, you're not just shouting into the void. You're having conversations with real people, your potential customers, on social media and other digital platforms. And those conversations? They're gold mines of information. You get to hear directly from the people you want to serve, understanding their needs and preferences better than ever before.

And here's the kicker: You can take all that feedback and use it to improve your idea. It's like having a direct line to your customers' brains. You tweak and refine your solution based on what they tell you, making it even more tailored to their needs. And that, my friend, increases your chances of hitting it big with your disruptive innovation.

Benefits of Using Inbound Marketing for Businesses

Businesses that embrace inbound marketing as a strategy to fuel disruptive innovation stand to gain numerous benefits. Firstly, inbound marketing provides a cost-effective alternative to traditional marketing methods. By focusing on creating valuable content and leveraging digital channels, businesses can reach their target audience at a fraction of the cost of conventional advertising. This is particularly advantageous for startups and early-stage ventures with limited marketing budgets.

Secondly, inbound marketing allows businesses to build a brand that resonates with their target audience. By consistently delivering valuable content and engaging with customers, companies can establish themselves as thought leaders and gain credibility in their respective industries. This brand equity not only attracts customers but also attracts potential partners, collaborators, and talent who align with the investor's vision for disruptive innovation.

Lastly, inbound marketing offers a long-term and sustainable approach to customer acquisition. By nurturing leads through valuable content and personalized experiences, businesses can build a loyal customer base that continues to support their disruptive innovations. This customer-centric approach fosters customer loyalty and advocacy, driving organic growth and reducing reliance on costly customer acquisition strategies.

Case Studies of Successful Disruptive Innovations Fueled by Inbound Marketing

TESLA
To illustrate the power of inbound marketing in fueling disruptive innovation, let's explore some real-world case studies. One such example is the electric vehicle manufacturer Tesla. Through their innovative electric cars and sustainable energy solutions, Tesla disrupted the automotive industry. By leveraging inbound marketing strategies through unconventional marketing strategies, Tesla created a passionate community of early adopters who championed their mission and helped propel the company to success.

Tesla is known for its innovative and unconventional marketing strategies that rely on creating an emotional connection with its audience and strengthening its brand presence. Tesla does not use traditional paid advertising but instead focuses on word-of-mouth, social media, influencer partnerships, and launch events to generate buzz and awareness. Tesla also leverages the popularity and influence of its CEO, Elon Musk, who often engages with his followers and fans on various platforms.

Tesla’s marketing strategy can be considered a form of inbound marketing, which is a method of attracting, engaging, and delighting customers by providing valuable and relevant content and experiences. Inbound marketing aims to build trust and loyalty with the audience rather than interrupting them with unwanted ads. Tesla’s marketing strategy is aligned with its mission and vision of creating a sustainable, clean-energy future.

AIRBNB
Airbnb shook up the traditional hotel industry by revolutionizing how people find places to stay when they travel. Instead of relying solely on hotels, Airbnb introduced a platform where regular folks could rent their homes or spare rooms to travelers. This concept opened up a whole new world of accommodation options, giving travelers a chance to experience local neighborhoods and immerse themselves in the culture of their destination.

One of the keys to Airbnb's success was harnessing the power of user-generated content (UGC). By allowing users to post reviews, photos, and stories about their stays, Airbnb built a sense of trust and transparency lacking in the traditional hotel booking process. People could see real-life experiences from other travelers, helping them make more informed decisions about where to stay.

Through clever inbound marketing strategies, Airbnb was able to spread the word about its platform and attract both hosts and guests. They leveraged partnerships to reach a broad audience and establish themselves as a trusted brand in the travel industry.

You can see how Airbnb's innovative approach to accommodation has transformed how people travel and opened up new opportunities for hosts and guests. By tapping into the sharing economy and prioritizing user-generated content, Airbnb has become a powerhouse in the travel industry, changing how people think about where they stay when they're away from home.

These case studies demonstrate how inbound marketing can drive awareness, generate excitement, and build a loyal customer base for disruptive innovations.

How to Implement Inbound Marketing Strategies for Your Business

Now that we understand the importance of inbound marketing in fueling disruptive innovation let's explore how businesses can implement these strategies effectively. Firstly, defining your target audience and understanding their pain points and needs is crucial. This will enable you to create valuable content that resonates with your audience and establishes your expertise in the field of disruptive innovation.

Next, develop a content marketing strategy that aligns with your target audience's preferences and habits. This may involve creating blog posts, videos, podcasts, or other types of content that provide insights, thought leadership, and solutions to their challenges. Distribute this content through various channels, such as your website, social media platforms, and industry publications, to maximize its reach and impact.

In addition to content marketing, leverage social media platforms to engage with your audience and build relationships. Actively participate in relevant industry discussions, respond to comments and inquiries, and share valuable insights. Being present and active on social media can establish yourself as a trusted resource and attract a community of like-minded individuals passionate about disruptive innovation.

Leveraging Markethive for Inbound Marketing in Disruptive Innovation

One powerful tool that businesses can leverage for inbound marketing in disruptive innovation is Markethive. Here at Markethive, we have built a comprehensive inbound marketing platform that provides a suite of tools and resources to help businesses attract, engage, and nurture leads. With content marketing, social media integration, and lead management features, Markethive empowers enterprises to implement inbound marketing strategies effectively and efficiently.

Markethive's intuitive interface and user-friendly features make it accessible to businesses of all levels of experience. Whether you are a seasoned business or just starting out, Markethive provides the tools you need to build a dynamic online presence and drive disruptive innovation.

Inbound marketing is a powerful strategy that aligns with the principles of disruptive innovation. This kind of marketing does not rely on interrupting or annoying customers with unwanted ads or messages but rather on earning their trust and loyalty by providing helpful information and experiences. Inbound marketing also enables businesses to measure and optimize their performance based on customer data and feedback.

Markethive leverages inbound marketing to create a gigantic and disruptive inbound marketing ecosystem. Markethive offers tools and services that empower entrepreneurs, businesses, and organizations to generate leads, build relationships, and grow their brands online. Markethive's ecosystem includes a social network, a blogging platform, an email marketing system, a video hosting service, a webinar service, a CRM system, a marketplace, and more. Markethive's ecosystem is designed to be accessible, affordable, and scalable for anyone who wants to benefit from the power of inbound marketing. Markethive's ecosystem is also driven by blockchain technology, which ensures security, transparency, and decentralization.

By using inbound marketing, Markethive is disrupting the traditional outbound marketing industry, dominated by expensive and ineffective advertising platforms. Markethive is creating a new paradigm of marketing that is customer-centric, value-driven, and innovation-oriented. Markethive is building not only a gigantic and disruptive inbound marketing ecosystem but also a community of like-minded entrepreneurs who share a vision of changing the world for the better.

Measuring the Success of Inbound Marketing in Fueling Disruptive Innovation

To assess the effectiveness of inbound marketing in driving disruptive innovation, it's essential to set up key performance indicators (KPIs) and track relevant metrics. These indicators help measure various aspects of inbound marketing efforts and their impact on innovation within a business. 

One crucial metric to monitor is website traffic. This includes tracking the number of visitors to the company's website over time. Increased website traffic can indicate successful inbound marketing efforts, as it suggests that more people are discovering and engaging with the brand online.

Lead conversion rates are another important KPI to consider. This metric measures the percentage of website visitors who take a desired action, such as signing up for a newsletter or requesting more information. Higher conversion rates suggest that the inbound marketing strategies effectively capture potential customers' interest and prompt them to take action.

Social media engagement is also vital in evaluating the effectiveness of inbound marketing. This includes metrics such as likes, shares, comments, and retweets on social media platforms. A high level of engagement indicates that the content being shared resonates with the audience and encourages interaction, which can lead to increased brand awareness and loyalty.

Customer retention rates provide insight into the long-term impact of inbound marketing efforts. By tracking the percentage of customers who continue to purchase from the company over time, businesses can assess the effectiveness of their marketing strategies in building lasting relationships with customers.

Regularly monitoring these metrics and analyzing the data allows businesses to gain valuable insights into the performance of their inbound marketing strategies. By identifying areas of strength and areas for improvement, companies can make informed decisions to optimize their marketing efforts and drive continuous innovation within their organization.

Conclusion and Key Takeaways

Inbound marketing has emerged as a powerful tool for forward-thinking businesses looking to fuel disruptive innovation. By attracting, engaging, and delighting customers through valuable content and experiences, inbound marketing creates a platform for disruptive ideas to gain traction. Through case studies and real-world examples, we have seen how inbound marketing can drive awareness, build a loyal customer base, and ultimately transform industries.

To implement inbound marketing strategies effectively, businesses can leverage the full suite of tools in Markethive. Businesses can continually refine their strategies and drive disruptive innovation by measuring the success of their inbound marketing efforts through relevant metrics.

In conclusion, embracing inbound marketing as a strategy for fueling disruptive innovation is a wise choice for forward-thinking entrepreneurs. By leveraging the power of inbound marketing, businesses can navigate the ever-changing business landscape and stay at the forefront of disruptive innovation.

Tim Moseley

Understanding The Cryptocurrency Token and Network Equity Within The Markethive Ecosystem And Beyond

Since the inception of Bitcoin, it has been regarded as the trailblazer and the gold standard of the cryptocurrency realm. Its influence extends beyond being a digital store of value, as it is often used as a reference point for other digital assets in the crypto finance industry. The emergence of thousands of crypto tokens has led to a plethora of use cases, but the Securities and Exchange Commission's (SEC) tendency to classify most tokens as securities might be misguided, as they have not fully appreciated the groundbreaking potential of these tokens.

The concept of tokens is a foundational permutation in blockchain technology, and it is essential to explain this new concept in a way that is easy to understand. Doing so increases the likelihood that the general public, regulators, and the myriad of established entities will grasp the importance of this paradigm shift. This article aims to demonstrate the various aspects of a cryptocurrency token and why it is crucial for those in positions of authority to gain a deeper understanding.

The complexity of understanding the token stems from its nature as a multi-functional abstract. We are not accustomed to encountering something that possesses multiple functional properties, represents diverse units of value, and exists in a digital form that unifies it all. Tokens are a relatively novel concept, and if we persist in attempting to categorize or categorize them using our previous frameworks, we will miss their potential. In essence, tokens can simultaneously embody the characteristics of currency, equity, financial instruments, rewards, rights, and, since blockchain, digital assets.

Traditional Thinking

Until now, we’ve only been familiar with fragmented structures to represent each of these roles. For example; 

CURRENCY: We have employed currencies such as the dollar, yen, euro, pound, and numerous other sovereign fiats for currency. 

EQUITY: In the equity realm, we have shares or stock units, commonly referred to as securities. 

FINANCIAL INSTRUMENTS: Regarding financial instruments, we have an array of options, such as derivatives, bonds, futures, options, swaps, and so on, which brokers, agents, custodians, or exchanges typically manage. 

REWARDS: For incentives or rewards, we have various companies doling out reward points, frequent flyers, loyalty cards, and the like. 

RIGHTS: For rights, we have government-issued identity cards or share proxies that enable us to participate in the governance of matters that concern us, effectively giving us a voice in decision-making processes.

However, introducing a token that combined all these facets into a single entity led to much confusion in traditional finance, corporate, private, and public arenas.

The advent of blockchain technology has created a distinct category of digital assets: non-fungible tokens. (NFTs) These tokens are unique and transferable units of value that can represent a wide range of items, including a digital artwork of a cat, such as CryptoKitties, a cartoon character, a virtual toy, or a rare in-game item. 

They can also represent real-world items like concert tickets or collectibles. This classification encompasses all the possible use cases for crypto tokens, opening up new possibilities for the future of digital ownership and exchange.

The Six Roles Of A Token

Currency can be exchanged for goods and services or utilized to access computer resources associated with blockchain technology, such as Ethereum’s gas, Bitcoin’s miner fees, transaction fees, etc. 

Equity signifies owning a tangible asset such as real estate or a representation of a commodity like gold.

Financial instruments encompass a wide range of financial services products, both existing and emerging that are destined to transition to a fully digital format in the future.

Rewards are work tokens, representing a tangible outcome that can be earned through various forms of human or computer-based effort. This can include active contributions, such as completing tasks or providing services, as well as passive contributions, such as sharing valuable data or content.

A Right may encompass the ability to participate in decision-making processes such as voting (governance-related) or the ability to access resources like digital content or services that offer tangible benefits.

The Digital Asset signifies a virtual entity, an NFT (non-fungible token) within the blockchain community. These tokens are unique digital objects that exist solely in a digital format and do not have a physical counterpart.

Additionally, tokens can also have a time-based restriction, meaning their usage is limited to a specific period. They can be locked or unlocked, which determines when they can be used.

A crypto token can potentially encompass all of these functions simultaneously, or only a few of them. Alternatively, it might initially serve one purpose and evolve into others. This challenges regulators and others as they struggle to comprehend and regulate this innovative concept that exists in multiple forms concurrently, contrary to our accustomed perception of them as separate entities.

Moreover, each token can have numerous variations in its lifecycle, including creation, acquisition, purchase, sale, granting, storage, and utilization. The most crucial aspect is that these tokens can be exchanged, traded, or transferred between individuals without the need for intermediaries, fostering a seamless and decentralized process.

The token embodies the adaptable spirit of a chameleon, utilizing cutting-edge technology to shatter various barriers imposed by society, government, and commercial entities. This versatile tool condenses numerous constructs into a single, potent symbol of innovation and progress.

This leads us back to the topic of regulation. The focus on securities regulation for governing tokens is misguided. It's like trying to force a square peg into a round hole or applying a solution where it's not needed. This approach not only hinders the development of new business models but also stifles the potential of token-based innovations.

Accordingly, it is essential to acknowledge that the token represents a distinct category of assets. To succinctly describe it, we can refer to it as a novel asset class that warrants its own legal and regulatory framework. Unlike the term "security," which regulators may use to classify it, a token does not always signify a personal financial stake or equity share in a larger financial entity. Instead, it serves as a novel representation of our progressively digital existence. 

William Mougayar's Blockchain Marketplace. Source: Coindesk 

Tokens Create Value Through User-Generated Work

Apart from tokens, protocols, and new forms of securities, there is a broader concept at play here. This concept revolves around the work that is indirectly symbolized by the tokens and its connection to the generation of value through user interactions. In other words, it pertains to the paradigm of creating value through work.

Tokens serve as a tool to achieve a goal. User actions yield tokens, which represent their value in the digital realm. These tokens are directly tied to the worth generated by users' efforts, benefiting both the network and other users.

Social networks have long been associated with user-generated content (UGC), which refers to creating and sharing original content by users. However, as the concept evolves, it may be more accurate to refer to it as user-generated work (UGW) in order to highlight the importance of diverse user participation that yields tangible financial benefits.

Categorizing Token Functions in Three Components

1. Tokens that enable a protocol's functionality, like Bitcoin or Ethereum, are primarily utilized for software development activities carried out by the network participants.

2. Tokens that are inherent to a vertical-specific area of operation, such as Steemit, Filecoin, and Storj, are used for tasks like curating or creating content, storing files, sharing data, etc. 

3. Tokens that expand existing businesses, such as loyalty points provided by established companies, have the potential to create an ecosystem that drives more transactions. We can refer to this as "hybrid models," which is the classification that Markethive belongs to.

The underlying principle is that users' behaviors and engagements within the platform create value, which in turn allows them to earn internal tokens that can be used to facilitate new transactions within the network, thereby generating further value.

► The tokens that are generated resemble the outcome of the user's activities.

► Tokens embody a multifaceted purpose, transcending their traditional role as a medium of exchange. They also serve as a measure of reputation, a reflection of engagement, a symbol of influence, and a gauge of activity within a given community or platform.

► Tokens serve as a representation of the economic activity occurring within the network.

► Acquiring tokens should be achieved honestly, not through manipulative gaming tactics.

► The more aligned the token is with a company's core values and business model, the greater its long-term viability will be.

► Value creation is aimed at various categories of individuals or customers, such as core developers, creators of applications, end-users, speculators, ecosystem collaborators, founders, buyers, sellers, readers, writers, investors, influencers, partners, and more.

The foundation of these tokenized structures is the principle that every participant is entitled to receive a portion of the total value generated through their combined efforts.

The Evolution Of Digital and Social Media

Facebook
Facebook's business model revolves around capitalizing on its users' attention and engagement, including likes, shares, posts, and comments, yet users don't receive any compensation for their contributions. If Facebook were structured as a decentralized entity with a token, users would earn tokens for their participation, which could be traded or redeemed through a liquid marketplace, both within and outside the platform.

Facebook does not engage in economic sharing. However, billions of individuals create and share content for them. Meanwhile, Facebook has been researching user data to understand how friendships on the platform are linked to economic opportunities. They have found that social connections greatly influence people's ability to secure employment, excel academically, and receive assistance in times of crisis. This behavior may harm Facebook as other business models centered around sharing network equity gain popularity.

X (formerly Twitter)
In contrast, Elon Musk's X has relaxed its censorship rules and is currently prioritizing the development of a peer-to-peer payment system. Musk envisions a platform where users can easily transfer funds to others and withdraw their money into verified bank accounts. Furthermore, there are plans to introduce a high-interest money market account to incentivize users to keep their funds within the X platform. This strategy would directly challenge PayPal's dominance in the market, as Musk aims to revolutionize the current banking system.

The payment system will also facilitate X's expansion into the creator economy, which rewards users with at least 500 followers and 5 million organic post impressions in the past three months. These users can now participate in X's Ads Revenue Sharing program, furthering the platform's commitment to empowering creators in the digital economy. 

It’s yet to be determined whether the payment system will include cryptocurrency even though Musk hinted at supporting crypto on the platform, briefly switching out Twitter's bird logo to dogecoin's dog before its rebranding to X.

Markethive
Markethive understands and has embraced the concept of "Tokenization of Work" and has leveraged cryptocurrency and blockchain technology to create a revolutionary platform that is trailblazing a new path in the digital media landscape. This groundbreaking project is the first to venture into uncharted territory that no other platform has dared to explore. Its innovative hybrid model serves as a benchmark for the future of digital media.

Markethive’s vision is a fully decentralized social network inbound marketing and broadcasting platform integrated and operated on a massively distributed database system (the internal giant blockchain), controlled by a smaller external blockchain Markethive’s dApp wallet will utilize. 

Essentially, the Markethive ecosystem has its own financial operating system with its native token, the Hivecoin (HVC), which is used as a medium of exchange and will continually be circulating, earned, and accumulated by users within the Markethive economy.  It allows us to be completely decentralized financially with complete autonomy and protection of our intellectual property, ascertaining a viable and comprehensive ecosystem.

Every member of Markethive, free or upgraded, is rewarded and can earn income with Hivecoin in many different ways daily. The only prerequisite is to refer three people to Markethive. Other opportunities include becoming a shareholder through its Founders Token representing the ILP or the Entrepreneur One Upgrade and using the staking advantage provided by our crypto wallet with Markethive Credits. 

Additionally, members can profit from the multiple cottage industries within the Markethive ecosystem. It is important to note that venture capitalists or corporations do not fund Markethive. Instead, it is the community itself that owns Markethive, with no hierarchy in place.

In Closing

We have come a long way since the advent of social media, and tokenization is just one of the ways to reward its users and promote a more equitable distribution of wealth. However, regulatory obstacles pose a significant challenge to the widespread adoption of tokens. So, to overcome these hurdles, it's crucial to facilitate open discussions about tokens and embrace the various applications that incorporate them. By doing so, we can create an environment conducive to the growth and acceptance of tokenization.

Tim Moseley

2023 Entrepreneur One Bonus Fulfilled. 2024 E1 Bonus Opportunity Closing Soon. Don’t Miss Out!  The Markethive Quest Will Make History. Will You Join Us? 

Markethive is unyielding in its pursuit of innovation, striving for excellence in creating a groundbreaking platform that surpasses conventional social media and marketing tools. By prioritizing user experience, Markethive integrates advanced technologies that enable efficient broadcasting, expanding your reach and influence. Markethive's newly introduced Wallet, which serves as a comprehensive financial and accounting center, draws comparisons to a bank due to its capabilities, assets within it, and high level of security. 

By embracing the cottage industry concept, Markethive creates opportunities for individuals to achieve financial independence within a sovereign and merit-based environment. This unique concept is entrepreneurial at its finest and is exclusive to Markethive, but its impact extends beyond the platform to the broader online community and cryptocurrency domain.

Markethive Has Delivered

Markethive, as promised, has delivered a highly complex, unique financial system unfathomable to most. This system is robust, impenetrable, and represents the future of serving entrepreneurs worldwide. Our progress has been made possible by the unwavering support and contributions of the Entrepreneur One community and ILP holders.
 
These individuals recognize the tumultuous state of the world and believe that Markethive's vision holds the key to freedom of speech and financial independence for those who embrace its framework. By leveraging Markethive's tools and systems, businesses can flourish, and individuals can secure a brighter future for themselves and their communities.

The Entrepreneur One members (E1) also gain advantages from Markethive's generosity through the Initial Loan Procurement or Incentivized Loan Program (ILP), positioning themselves for long-lasting financial prosperity through the income generated by Markethive's retail products. Markethive's various sources of revenue will supply the funds required to make interest payments to E1s and ILP participants.

Entrepreneur One Loyalty Bonuses

Accordingly, Markethive rewards the loyalty of Entrepreneur One members by granting them annual bonuses in the form of ILPs. Note that the 2023 bonus of one whole ILP to each E1 associate who has maintained their subscription for the past 12 months has been credited to your wallet. 

The 2024 bonus, which consists of one full ILP and 1000 Hivecoins, was recently announced. This reward will be given in January 2025 after a 12-month period. Only Entrepreneur Ones are eligible for this initiative, but for a short time, free members can upgrade to an E1 membership for $100 per month. To qualify for the bonus, members must maintain an active subscription for 12 consecutive months, and they will receive one complete ILP and 1000 HVC in January 2025.

You have until January 31st, 2024, to take advantage of this offer and secure an Entrepreneur One subscription, making you eligible for the bonus. Time is of the essence, as less than two weeks remain before this opportunity expires.

It’s important to note that Markethive does not engage with prominent venture capitalists to secure funding. Instead, we depend on our community, as we prefer to contribute back to the community. The ILP can be likened to shares in the company. The only difference is that it functions as a loan from you to Markethive, considered an assumable note. Since it is a debt instrument, it is not subject to taxation.

Despite the significant advancements we have achieved in the advancement of our system, there are still crucial elements that require completion before we can proceed into the retail products phase. These products will yield substantial profits for Markethive and its entrepreneurial contributors. Thus, your assistance is still vital to help us reach this goal. 

Entrepreneurship Threatened

Entrepreneurship is being threatened throughout the world by a collectivistic ideology of the 1%. The global elites are infiltrating governments globally with the imperative to assist them in their quest to fix the issues in the world, such as poverty (among other matters), with the notion of equality, diversity, and inclusiveness. 

However, they are killing the free market and pure capitalism. Not cronyism, which, unfortunately, many believe is capitalism, but true capitalism in which entrepreneurs thrive. An entrepreneurial world fosters growth of all kinds: personal, industrial, financial, and creative. It also encourages critical thinking, freedom of expression, sovereignty, and liberty for all. This attempt at oppression in Western countries, where freedom is sacrosanct, has been in execution for decades, with an awakened minority daring to stand up to them and their corruption.  
  
One Historic Speech That Says It All

Several speeches and quotes throughout history have deeply moved global society and invoked a sense of wisdom in an attempt to change the world. However, these speeches have been brushed aside by the evil globalists, who are virtue signaling well-being for humanity while actively devising the complete opposite.  

President John F Kennedy had a profound impact on citizens across the world as he stood against tyranny and fascism. He was a true leader and humanitarian who cared for society but couldn’t do it alone. He asked his fellow Americans, “We the people,” to join him in a stoic effort to defend Freedom so that civilization could enjoy the blessings of a fruitful life. The following is an excerpt from President Kennedy’s heartfelt speech in the Inaugural Address in 1961. 

"…Now, the trumpet summons us again. Not as a call to bear arms, though arms we need. Not as a call to battle, though in battle we are, but a call to bear the burden of a long twilight struggle year in and year out, rejoicing in hope, patient in tribulation, a struggle against the common enemies of man ― tyranny, poverty, disease, and war itself. Can we forge against these enemies, a grand and global alliance?  North and South, East and West that can assure a more fruitful life for all mankind. Will you join in that historic effort? 

In the long history of the world, only a few generations have been granted the role of defending freedom in its hour of maximum danger. I do not shrink from this responsibility; I welcome it. 

I do not believe that any of us would exchange places with any other people or any other generation. The energy, the faith, the devotion, which we bring to this endeavor will light our country and all who serve it, and the glow from that fire can truly light the world. 

And so, my fellow Americans, ask not what your country can do for you; ask what you can do for your country. My fellow citizens of the world, ask not what America will do for you but what together we can do for the freedom of man. 

Finally, whether you are citizens of America or citizens of the world, ask of us here the same high standard of strength and sacrifice which we ask of you. With a good conscience, our only sure reward with history, the final judge of our deeds, let us go forth to lead the land we love, asking His blessing and His help, but knowing that here on Earth, God's work must truly be our own."

– J F Kennedy. Inaugural Address, – January 20th 1961

The essence of the passage above correlates with Markethive and its Divinely inspired vision to provide a haven for freedom of speech, personal and financial sovereignty, and a God-given right to prosperity, abundance, and well-being.  We are the generation chosen to fight for and deliver this vision in these dark times. 

In the spirit of what President Kennedy said to his congregation, the energy, faith, and devotion we bring to Markethive’s endeavor will light our ecosystem and all who serve it, and the glow from that fire can truly light the world. Additionally, ask of us here at Markethive the same high standard of strength and sacrifice that we ask of you. 

Thomas Prendergast, founder and CEO, has dedicated his life and every last penny to the Markethive vision, a truly selfless undertaking to lift entrepreneurs and restore the spirit being stripped away by oppressive measures. We boldly declare our determination to remain unyielding against oppressive rulers in the international arena. We refuse to be deterred by the ideologies of communist regimes or the ambitions of the global elite seeking to establish a new global order. So we ask of you, will you join us in this historic effort? 

So, Will You Join Us In This Historic Effort? 

Every one of us is engaged in this shared vision of a global entrepreneurial sanctuary that champions individual freedom. Many of you have been indispensable in shaping our journey thus far. We've made tremendous strides in building this system and are now on the cusp of sharing it with the world. However, we require additional support to realize our vision fully.

We need more of you who possess the power to drive us forward by obtaining an Entrepreneur Account or reinstating your existing Entrepreneur One account. Alternatively, you can also purchase an extra Entrepreneur One account. Together, we can reach new heights and make a lasting impact on the world.   

Remember, by subscribing to Entrepreneur One, you are lending funds to Markethive and supporting its mission to create a cutting-edge platform that will revolutionize the way we network and do business. As a subscriber, you'll play a crucial role in shaping the future of entrepreneurship and reap substantial financial rewards for your commitment and perseverance.

We look forward to sharing the prosperity of this groundbreaking giant in the tech, social media, marketing, and crypto industries with all of you at Markethive. Providing financial support is to be a voice that persistently advocates for freedom, autonomy, critical thinking, and expression. Rather than surrendering to obscurity, we are constructing a realm that illuminates the path and unites entrepreneurs and fellow visionaries to establish a more ethical and transparent business environment. ― An ecosystem that contributes to your livelihood and empowers you with financial freedom.

May God grant us all with wisdom, faith, and serenity.  

Tim Moseley

Markethive Gearing Up To Launch Its ICO With A Difference

And It's Not an IEO, Not a STO, Not an IDO

Continuing from our previous article, the allure of Initial Coin Offerings (ICOs) has diminished in recent years. An ICO is a process in which a cryptocurrency startup endeavors to generate interest in its digital currency project by promoting it on its website. This was a new phenomenon in crypto and financial markets in general, allowing individuals to purchase the newly created crypto token directly from the company behind the project. 

No restrictions or regulations were involved, and speculation rather than substantial foundations drove the majority of ICOs. Much of the hype surrounding ICOs attracted casual investors who hoped to achieve significant financial gains despite these projects often being based solely on concepts.

Numerous ICOs faced issues with regulatory entities as their tokens were classified as securities rather than utility tokens, resulting in multiple cryptocurrency companies being required to pay fines and reimburse investors. In the United States, the Securities and Exchange Commission (SEC) has struggled to establish a legal definition for tokens in cryptocurrency since the emergence of Bitcoin.

While ICOs were initially created to generate funds in a space without regulations, many deceitful ICOs were launched to exploit unsuspecting investors. By the end of 2017, China enforced a ban on ICOs, causing the cryptocurrency industry to search for alternative methods to finance emerging enterprises. This article will explore the various alternatives for ICOs and delve into the plans for Markethive's utility token, Hivecoin, in the coming year.

Source: Binance Square

Initial Exchange Offering (IEO)

Initial Exchange Offerings (IEOs) are fundraising events for crypto start-ups to raise funds through a trading platform. They occur on a crypto exchange for the company launching new tokens. One advantage is that investors may have greater trust as they witness a crypto token sale on a reputable crypto exchange, which enhances the project's credibility.

To raise funds on the exchange, start-ups must pay a fee and give a percentage of the tokens they sell. Once the Initial Exchange Offering (IEO) is finished, the tokens are listed on the exchange, which increases the company's visibility to potential investors. Unlike Initial Coin Offerings (ICOs), where contributions are sent directly to smart contracts, participants in an IEO send their contributions through the hosting platform.

IEOs have gained traction among major cryptocurrency exchanges. Binance Launchpad was among the initial platforms to introduce IEOs in the market, leading to other exchanges quickly adopting the same approach. The primary benefit of these offerings is the enhanced transparency and trust they provide. Since a reputable cryptocurrency exchange carries out the token sale, the risk of fraudulent activities and scams is considerably lower than ICOs. Reputable platforms conduct thorough assessments of projects before making them available to users.

There is a contention that IEOs do not offer higher security compared to ICOs. In the worst case, they can be seen as centralized authorities that control the types of projects that emerge. Furthermore, projects must pay to be included on a centralized exchange, limiting the opportunity to be featured to moderately established projects, not just concepts. Additionally, they may be required to sign agreements restricting them from listing tokens on competing exchanges.

Source: Tokenminds

Security Token Offering (STO)

STOs, or Security Token Offerings, are a relatively new way of raising funds using blockchain and cryptocurrency. They provide an alternative to typical equity investment and are among the most exciting emerging trends in cryptocurrency. Security tokens serve as virtual representations of ownership in various entities such as companies, financial products, investments, securities, and commodities, granting individuals ownership rights in the underlying value of these assets.

The challenges and constraints of obtaining funding from conventional sources have led to the popularity of alternative methods, such as STOs, for sourcing capital. STOs fully comply with laws and regulations, providing a secure means for companies to secure funding. They serve as a platform for start-ups, established businesses, and traditional institutions to raise funds by issuing digital tokens.

STOs are a category of tokens that represent legal ownership of tangible assets in the real world. They provide the opportunity for individuals or entities to obtain ownership rights in digitally secure assets and symbolize ownership in valuable assets such as real estate or company shares. This contrasts the conventional Initial Public Offering (IPO) process, in which companies become listed on the stock exchange.

Instead, companies have the option to create a new enterprise or utilize an already established one with the assistance of smart contracts. These smart contracts are automated legal agreements between two parties stored on public blockchains. This minimizes the challenges encountered in transactions, including issues like fluctuating prices, fraudulent activities, and regulatory compliance complications.

Security tokens are also utilized in the practice of crypto-fractionalization, which involves securing real-world assets through the process of tokenization. Various real-world assets, including real estate, capital markets, commodities, and equity funds, can be tokenized. STOs are specifically designed to meet the regulations set forth by global regulatory bodies such as the U.S. Securities and Exchange Commission (SEC).

Source: Hackernoon

Initial DEX Offering (IDO)

An Initial DEX Offering (IDO) is a contemporary way of crowdfunding or fundraising that occurs on a decentralized exchange (DEX). Unlike previous methods, such as Initial Coin Offerings and Initial Exchange Offerings, where the sale of tokens was controlled on centralized platforms, IDOs offer a transparent platform on a DEX that enables crypto projects to issue and sell tokens to users directly.

The approach has transformed from ICOs, which were troubled by problems like fraud and inconsistencies, to more controlled formats, such as IEOs and STOs. In 2013, the first initial coin offering was held by Mastercoin Protocol, raising $500,000 worth of bitcoin (BTC). IDOs gained attention in 2019 when Raven Protocol made the announcement of the first IDO on Binance DEX.

IDOs have been improving their approaches since they were first introduced, becoming more popular because they are affordable, have fewer restrictions, and give power to individuals instead of central entities. As a result, they have significantly changed the way crypto fundraising is done. IDOs also provide a simpler and more affordable option for smaller projects to release their tokens instead of using more significant centralized exchanges. To ensure fairness, IDOs often have measures to prevent a single investor from purchasing a large quantity of tokens.

On the other hand, it is easier for projects with a questionable reputation to distribute their tokens via IDOs rather than through IEOs on regulated exchanges because there is less oversight on the projects. Moreover, IDOs bypass regulatory approval, increasing the risk of scams and fraudulent activities. Despite these risks, IDOs illustrate a promising advancement in crypto fundraising, demonstrating how the decentralized nature of the crypto ecosystem continues to evolve.

Source: Markethive

Markethive’s One-of-a-kind ICO for Hivecoin

As discussed in a previous article, many fall victim to ICOs. The hype and speculation of its newly minted crypto token are sold to wannabe investors on the promise of high returns and the revolutionary technology and purpose it claims to serve, even though no tangible evidence of its effectiveness exists. 99% of ICOs don’t do what they say they will do, resulting in the naive investor getting stuck “holding the bag” of worthless tokens. Meanwhile, the individuals responsible for the ICOs swiftly exit after amassing substantial funds, seemingly vanishing without a trace.

Markethive is in preparation to launch an ICO-like event, which differs from other coin offerings because it already has an operational system and delivers what other ICOs only promise to give when they commence their fundraising. It's worth noting that Markethive has never conducted an Initial Coin Offering. 

So far, Markethive’s progress has been made possible by utilizing small amounts of money in the form of a loan from members who have subscribed to the Entrepreneur One Upgrade (E1), earning portions of an ILP in return. Additionally, some members have directly purchased ILPs, which also contributes to the development. This method is significantly different from the traditional ICO approach.

As stated by CEO and founder Thomas Prendergast, 

“It’s time to raise money to market and promote Markethive and bring in the millions, if not billions, that can benefit from what Markethive offers. We will raise money not based on speculation but on fact. We’ve already built the system and have our coin with everything ready to go, making Markethive’s ICO very different from all others that have already done ICOs. That should actually have a significant impact on the industry.” 

Thomas also shared his deep concern about the growing population of individuals who are experiencing poverty and financial burden as a result of being deceived, manipulated, and defrauded by online scams. He stated that this concern serves as a driving force behind the development of Markethive, an extensive undertaking intended to establish a platform that can generate a genuine and sustainable income for its users. While Thomas prefers not to speculate on specific timelines, he maintains that despite the obstacles encountered by Markethive, 2024 appears to be the year when everything will come together.

Source: Markethive

So What’s Markethive Got Already?

Markethive offers various features and assets. It has a fully operational wallet and has introduced its cryptocurrency called Hivecoin. With a total quantity of 45 million, Hivecoin is currently used within the platform to make payments and provide incentives. The Markethive Wallet consists of multiple wallets serving different purposes.

• It’s an Accounting system.
• It houses The vault.
• It’s used for Payments.
• Incorporating a Bitcoin wallet, Solana wallet, and Hivecoin wallet

With its current operational platform, Markethive offers a range of tools and services currently being improved through iterations and UX enhancements. The fundamentals consist of;

• A full-blown marketing platform.
• Social network
• Inbound Marketing 
• Storefronts
• Promocodes
• Customer acquisition 
• Lead generation
• Marketing tools

Markethive’s iterations and UX enhancements will incorporate multiple feeds and be likened to;

• Twitter, a microblogging feed
• YouTube, a video feed
• Google Blogger, a blogging feed
• Scoop.it, a curation feed.

Markethive has been at the forefront of introducing unique initiatives and projects that remain unparalleled in the industry. It combines an automated marketing system, an inbound marketing platform, and a social network. By merging various types of social networks into one and transforming it into a broadcasting platform, Markethive has established itself as a pioneer. With a rapidly expanding community of over 200,000 members, Markethive continues to flourish. 

The Next Four Big Milestones

1: E1 Exchange. The EX1 permits the purchase and sale of Entrepreneur One subscriptions. E1 is an exclusive framework created to financially support Markethive and provide users access to all the platform's tools. Since the company will no longer offer E1 subscriptions, the only means of obtaining one is through the E1 marketplace, where existing E1 holders may choose to sell, making it a highly valuable and scarce asset.

2: Promocode System. The Markethive admin panel has a promocode system that generates unique codes for E1 members. These codes offer giveaways like Hivecoin, Markethive credits, Boosts, and Wheel of Fortune spins. Each E1 member will receive a specific promocode to promote Markethive on different websites and attract potential users. Any signups, bonuses, or airdrops resulting from these promotions will be credited to the person who acquired the prospect.

Entrepreneur One members will also be provided with a control panel where they can create their own Promocodes. They can select the rewards to offer, which can be purchased through the shopping cart. Additionally, Promocodes can be used for individual groups or storefront signups. For example, if someone joins your group, they will receive a gift. The Promocode is made for Markethive’s social network and has never been done in this industry. 
 
3: Premium Upgrade. The Premium upgrade will replace the E1 upgrade. Those with Premium upgrades will have access to all the features and benefits of the E1 package, except for ILPs or Banner Impressions. The cost for the Premium upgrade will be significantly lower than the E1, which is $100 per month and will be classified as a retail product that generates revenue.

4: Login Registration and Incentive. Upon signing up for Markethive, you will be required to complete the Know Your Customer (KYC) process. You will have 30 days to do this, as indicated by a countdown clock that will periodically remind you. After completing your KYC, you will receive a free 30-day Premium Upgrade. Additionally, you will be eligible for an HVC airdrop, and if you used a Promocode during registration, you will also receive all the incentives associated with that particular Promocode offer.

The KYC procedure has been streamlined and now involves recording a brief one-minute video of yourself to demonstrate your identity and provide your credit/debit card information. A small sum will be deducted as part of the verification process. It is worth mentioning that you do not need to submit any other forms of identification. Please be aware that you will only receive bonuses, airdrops, or promocode offers once you have successfully completed the KYC process.

An added bonus is that once KYC status is fulfilled, it will allow you to withdraw HVC from your Markethive wallet; however, in keeping with our security protocols, you must activate the 2FA authenticator to access your wallet. 

On completion of these milestones and the Markethive ICO websites to be used in the ICO campaign, Markethive will embark on an ICO-like event to fund the marketing of these milestones and increase Hivecoin awareness. The funds raised will also pay for the cost of an ICO-dedicated platform and employ it to launch Markethive’s ICO and to guide Markethive on the ICO journey. 

While it is unnecessary for Markethive to be listed on a cryptocurrency exchange to launch an ICO, it would be advantageous to have one. In addition to Markethive’s plans of establishing their own dedicated offshore crypto exchange, Markethive is vetting various crypto exchanges for listing Hivecoin and introducing Markethive to the global cryptocurrency market.

Exciting Update for Members of Entrepreneur One! 

Every single Entrepreneur One member will receive the signups resulting from the ICO campaign as well as the Promocode site to promote the ICO and with incentives such as Markethive giveaways. 

This is the year when Markethive becomes revenue-oriented and retail-oriented with the new dashboard, state-of-the-art capture page system, and autoresponders. These are retail products and are separate from the free marketing system provided to free members. 
 
Additionally, Markethive will promote its system and launch an ICO-style campaign to drive in the multitudes, with the aim of having hundreds of millions of members in the Markethive system. Markethive is expanding the scope and depth of its vision in what it's building for all humanity. 2024 really looks like the year Markethive will ascend to new unprecedented heights and give back to the community that has upheld the Markethive vision. 

Tim Moseley

Initial Coin Offerings: A Crypto Revolution. Whatever happened to the ICO?

Initial Coin Offerings (ICOs) gained immense popularity in 2017 and continued to thrive in 2018; however, they have become a bitter disappointment to many. Nowadays, alternative approaches for token offerings have become more favored due to various factors. A significant reason is that most ICOs have failed due to misdirection, hype, pump-and-dump manipulation, and even fraud. An ICO, which stands for Initial Coin Offering, is a method blockchain projects use to generate funds and introduce a new cryptocurrency. 

On the surface, ICOs may seem similar to Initial Public Offerings (IPOs), where companies sell shares to the public on the stock market. Many consider ICOs the cryptocurrency industry's equivalent to IPOs, although this perception is arguably not entirely accurate.

While IPOs are closely monitored by regulatory bodies, Initial Coin Offerings (ICOs) enjoy relatively more freedom, with fewer formalities and documents required. This freedom, however, comes at a cost, as investors must conduct extensive due diligence to separate fact from fiction.   Additionally, investing in crypto tokens through ICOs does not necessarily grant ownership in the company, unlike IPOs. The lack of regulation surrounding ICOs has led to some instances of non-compliance with federal securities laws, resulting in legal issues for specific tokens.

Many in the crypto industry would argue that it’s misguided to begin with a securities framework to govern the introduction of crypto tokens. This approach is incompatible and hinders the development of new business models arising from these token use cases. 

Hence, it is essential to acknowledge that tokens can represent a unique category of assets, necessitating a dedicated legal and regulatory framework. Unlike the restrictive "security" label often applied by regulators, tokens do not always signify a personal financial stake or equity share in a larger entity. Instead, they serve as a novel proxy for our digital existence, which is constantly evolving.

ICOs Are Predominantly Speculation 

In a token sale or Initial Coin Offering (ICO), a crypto startup sells its newly created digital tokens to raise funds for its future ecosystem. The startup's success depends on convincing potential investors of its concept or blueprint, showcasing credible engineers and a sound executive team. A key element of most coin offerings is a company’s “white paper,” a document that outlines the project's goals, technical specifications, and team credentials. 

Hardly any ICOs, if at all, can claim to have a working product, service, or protocol in place when the token sale begins. The promise of delivering the intended utility or purpose for its token and future crypto-based ecosystem, coupled with exaggerated promises of profits to unsuspecting investors, has resulted in fraudulent schemes and even exit plans. 

With the rise in popularity of utility tokens in 2017, scammers took advantage of the situation by creating fake ICOs. Numerous so-called tech companies managed to raise millions of dollars in the highly enthusiastic cryptocurrency market, employing misleading or dishonest methods to attract investors.

ICO Scams Prevalent

The Wall Street Journal reviewed 1,450 documents related to Initial Coin Offerings (ICOs) in 2018 and revealed several red flags in 271 instances. These red flags included plagiarized white papers, guarantees of returns, and absent or fabricated executive teams.

Investors have injected over $1 billion into 271 coin offerings that have raised red flags, per a review of company statements and online transaction records. Out of the 1,450 projects examined, which have primarily targeted English-speaking audiences since 2014, it’s claimed that they have collectively raised at least $5 billion. Research conducted by Satis Group, a firm specializing in data analysis, reveals that since 2017, cryptocurrency coin offerings have generated over $9 billion in overall proceeds worldwide.

Source: WSJ.com

A considerable number of projects, specifically 124, failed to provide any information regarding the personnel involved. Moreover, several projects listed team members who were either non-existent or real individuals unaware of their names being used. Additionally, 111 projects were found to have copied entire sections verbatim from other white papers, including descriptions of marketing strategies, security concerns, and technical details, such as database interaction methods for other developers.

Source: WSJ.com

Furthermore, it was discovered that several projects completed their white papers or websites by incorporating executive pictures taken directly from online stock photography or other platforms, such as LinkedIn. One of the most notable examples is Premium Trade, an investment startup. The images of its executive team, consisting of five members, were discovered to be used on almost 500 unrelated websites simultaneously. Interestingly, Premium's co-founder Andrew Ravitsky was also identified as "Dr. John Watsan" in an online cardiology course.

Source: WSJ.com

The Premium Trade website portrayed CEO Idan Cohen as an "experienced entrepreneur," but the depiction of Mr. Cohen is indeed Eduardo Carillo, a close acquaintance of the photographer. The images that supposedly depicted Premium Trade's executive team of five members were probably purchased from stock photography websites. In many instances, the photos used by Premium Trade are of individuals who have been seen on various other websites across the Internet.

Source: Wall Street Journal analysis of Google Image Search results
Photos: Designed by Freepik (stock images)
Premium Trade website (screenshot)

The United States has shown skepticism towards initial coin offerings (ICOs), regardless of their legitimacy. A primary concern is the lack of regulatory oversight, which makes it easy for inexperienced investors to get caught up in fraudulent schemes. The Securities and Exchange Commission (SEC) has issued warnings to investors, citing that many cryptocurrency deals in the private market may violate securities laws. To illustrate this point, the SEC created a fake coin offering website as an example of what to avoid.

As a result of this negative perception of ICOs, Initial Exchange Offerings (IEOs) and Security Token Offerings (STOs) have recently gained popularity as alternatives—more about these in an upcoming article. 

Token Utility Is Of Utmost Importance To ICO Startups

Source:  William Mougayar

Apart from the outright scams, most ICOs fail because entrepreneurs and developers neglect the three fundamental aspects of a successful ICO: Tokenomics, Utility, and Security. For the purpose of this article, we will focus on Utility, as proposed by William Mougayar, a prominent blockchain theorist and strategist. Mougayar's token utility framework consists of three tenets: Role, Features, and Purpose. Each role serves a specific purpose, as depicted in the accompanying chart.

Source:  William Mougayar

When assessing a token-based company, it is advantageous to have as many criteria met regarding the token's purpose. The function of tokens can be likened to nails that secure your business model. Having multiple nails to firmly establish and maintain its defensibility and sustainability is preferable.

Entrepreneurs' resourcefulness is showcased in the various practical applications they devise for tokens, effectively bridging the gap between concept and implementation. It's a display of ingenuity at the token level, where creative ideas come to life.

If the way the token is used is unclear, poorly described, or can be defended, then that model has a flaw. Listed below are questions to determine if an organization can be categorized as ICO-based.

1. Is the token tied to a product usage, i.e., does it give the user exclusive access to it or provide interaction rights to the product?
2. Does the token grant a governance action, like voting on consensus-related or other decision-making factors?
3. Does the token enable the user to contribute to a value-adding action for the network or market being built?
4. Does the token grant an ownership of sorts, whether it is real or a proxy to a value?
5. Does the token result in a monetizable reward based on an action by the user (active work)?
6. Does the token grant the user a value based on sharing or disclosing some data about them (passive work)?
7. Is buying something part of the business model?
8. Is selling something part of the business model?
9. Can users create a new product or service?
10. Is the token required to run a smart contract or to fund an Oracle? (an oracle is a source of information or data that other than a smart contract can use)
11. Is the token required as a security deposit to secure some aspect of the blockchain’s operation?
12. Is the token (or a derivative of it, like a stablecoin or gas unit) used to pay for some usage?
13. Is the token required to join a network or other related entity?
14. Does the token enable a real connection between users?
15. Is the token given away or offered at a discount as an incentive to encourage product trial or usage?
16. Is the token your principal payment unit, essentially functioning as an internal currency?
17. Is the token (or derivative of it) the principal accounting unit for all internal transactions?
18. Does your blockchain autonomously distribute profits to token holders?
19. Does your blockchain autonomously distribute other benefits to token holders?
20. Is there a related benefit to your users resulting from built-in currency inflation?

A company's success is likely assured if it confirms and implements the procedures for most items listed above. The more usage scenarios they can confirm, the stronger their Token-to-Market fit will likely be.

Evolutionary and Successful ICO-based Projects

Most ICOs fail to meet the expectations they initially generated or encounter difficulties during their implementation, so it’s crucial for potential investors to thoroughly scrutinize and evaluate these ventures before committing their resources. However, it should be noted that a few ICOs have successfully delivered on their promises.

ICO-based projects that have evolved and succeeded have utilized Initial Coin Offerings to secure the necessary funding to create the groundwork for a decentralized and digital future. These projects range from establishing extensive data storage systems to implementing more equitable payment systems for artists and creating innovative financial products.

The influence of prominent blockchain ventures such as Ethereum, EOS, Telegram, Tezos, and Filecoin cannot be overstated, as they have garnered substantial financial support and yielded significant impact. Projects like Cardano, Solana, TRON, and Polkadot have also achieved remarkable success in their ICOs, etching their names in the annals of history as some of the most successful ICOs ever. 

These pioneering initiatives have not only blazed a trail for nascent projects but have also offered valuable lessons in crowdfunding and decentralized platform development, demonstrating the vast potential of decentralized platforms and the innovative ways in which they can be financed, showcasing the enormous potential of blockchain technology. 

At the heart of these successful ICOs is a dedicated and driven team of talented developers who put in long hours to ensure their success. Also, their transparency and a genuine desire to contribute to an emerging industry and technology parallel to the centralized bodies that the broader community is now recognizing as corrupt and oppressive.

In Closing…

As previously stated, the majority of ICO startups merely possess an idea, a concept. They haven't even developed an alpha version of their final product; it is all founded on speculation and the project's potential. What if an emerging crypto industry project already had a working beta version? A platform and protocol that were already constructed, along with a robust community, and then decided to launch an ICO-like campaign for iterations, further development, and marketing strategies?

Markethive is gearing up to accomplish precisely that. This is a big deal as it’s never been done before, and it will propel Markethive and its Hivecoin token to unprecedented heights, making them a pioneering force in the industry. Introducing a cutting-edge crypto ecosystem and blockchain technology to the marketing, social networking, and broadcasting sectors is a trailblazer in this uncharted territory, revolutionizing how entrepreneurs approach marketing and communication.

I will provide more comprehensive information in my upcoming article. In the meantime, join us for the Markethive webinar on Sunday at 10 am MST, where we discuss the history, current status, and future developments of everything pertaining to Markethive.

This article is provided for informational purposes only and should not be relied upon as legal, business, investment, or tax advice. Furthermore, however plausible, the contents of this article may include speculative opinions. Of course, there is nothing wrong with speculation as long as its premises are made clear. Speculation is the customary way to begin the exploration of uncharted territory as it stimulates a search for evidence that will support or refute it.

Resources: WSJ.com, William Mougaya, Doubloin.com.

Tim Moseley

Markethive's HVC Token Poised for Crypto Market Triumph

As the crypto industry gears up for the next bull run, Markethive isn't just sitting on the sidelines – it's rolling up its sleeves and diving into the action, poised to shine on the high-performance stage of the Solana blockchain. At the heart of this venture is Markethive's native cryptocurrency, Hivecoin (HVC), a key player ready to unlock the industry's full potential. Solana's reputation for speed and scalability provides the perfect playground for Markethive's ambitious goals.

Cryptocurrency and blockchain have shaken the business world, creating a new era of possibilities. And Markethive? Well, it's not trailing behind; in fact, it's leading the charge. This unique platform, grounded in blockchain technology, caters to entrepreneurs, marketers, and business owners, offering them a suite of tools and services to navigate this brave new world.

Now, to make things even more exciting, Markethive has introduced the HVC into the mix. This token isn't just any token; it's intricately woven into the fabric of Markethive's ecosystem. And guess what? It's riding the Solana blockchain wave. Why does that matter? Buckle up because we're about to dive into the juicy details of why this move is a game-changer.

Ready to uncover the magic behind Markethive's strategic choice? Let's jump into the discussion and explore the manifold benefits of having the HVC token on the Solana blockchain. Shall we?

Source: Medium. Solana Labs

Why Markethive chose Solana as the blockchain for the HVC Token

As a decentralized platform aimed at creating a new social and economic paradigm, Markethive needed a blockchain that could seamlessly integrate with its design and vision while meeting specific requirements to ensure its efficiency and effectiveness. After a detailed analysis of various blockchain platforms in the market, the Markethive administrators led by CEO Thomas Prendergast settled on Solana, a high-performance, open-source blockchain designed to support global-scale decentralized applications (dApps).

Solana is a unique blockchain built on eight key technologies, popularly referred to as its "8 pillars of innovation." These pillars include Proof of History, Tower BFT, Turbine, Gulf Stream, Solana Runtime, Archivers, Cloudbreak, and Sealevel, which all work together to ensure the blockchain network's scalability, speed, and security.

How does Solana meet Markethive's requirements for a blockchain platform? Markethive requires fast and efficient transactions, low transaction fees, and a secure and scalable network capable of handling large volumes of data and users. Solana's high throughput of thousands of transactions per second, low transaction costs, and ability to manage multiple dApps make it the perfect fit for the Markethive ecosystem.

Several blockchain platforms offer benefits that have endeared them to various projects and developers. However, most of these platforms suffer from scalability and high transaction costs whenever there is a high volume of transactions on the network. Solana eliminates these challenges by utilizing a robust infrastructure capable of simultaneously handling multiple dApps on the network.

Solana boasts of innovative technology designed to enhance its performance and efficiency. Its Proof of History (PoH) allows for secure and efficient recording of transactions, while its support for smart contracts enables developers to create advanced and customized decentralized applications. Additionally, Solana has a vibrant community and developer network offering resources, tools, and collaborative opportunities for developers. In all, Solana's unique features and advantages make it a standout blockchain platform, offering a robust infrastructure for Markethive's HVC token development. The potential of HVC and the innovative Solana network will transform the Markethive community and create new possibilities for decentralized ecosystems.

Source: Markethive.com

How the HVC Token can Impact the Future of Markethive

The impact of HVC on the future of Markethive is poised to be transformative and far-reaching. This utility token, nestled within the Markethive ecosystem, holds the key to reshaping the dynamics of user interaction within the platform. It goes beyond being a mere transactional tool; the HVC serves as a catalyst for a paradigm shift in how users engage with Markethive.

One of the primary ways HVC will influence Markethive is by granting users access to premium services. This adds an element of exclusivity and enhanced features for token holders, creating a tiered experience within the platform. Armed with HVC, users can unlock a range of specialized services, contributing to a more tailored and personalized Markethive experience.

The HVC introduces a novel way to recognize and reward user participation. By actively engaging with the Markethive community, users can earn HVC, fostering a sense of appreciation and acknowledgment for their contributions. This incentive structure creates a positive feedback loop, where users are not only motivated to participate but also become integral contributors to the growth and vitality of the Markethive ecosystem.

Incentivizing user participation through HVC has the potential to breathe life into the Markethive community. A vibrant and engaged ecosystem emerges when users are rewarded for their contributions. This dynamic environment, fueled by the circulation of HVC, establishes a virtuous cycle of growth. Users are not just passive participants; they become active stakeholders in the platform's success, leading to a more robust and interconnected community.

The value of HVC is intricately tied to their utility and demand within the Markethive ecosystem. As more users actively participate in the platform, utilizing HVC for various transactions and interactions, the demand for the token naturally increases. This surge in demand has the potential to drive a significant appreciation in the token's value, presenting users with additional incentives to both use and hold onto their HVC.

Looking ahead, Markethive envisions expanding the utility of HVC within its platform. This could involve exploring new use cases and integration opportunities, potentially collaborating with other blockchain-based platforms. The goal is to broaden users' earning and spending avenues, making HVC tokens a versatile asset within the evolving digital landscape.

In essence, the future impact of HVC Token extends beyond being a mere transactional tool. It is a linchpin in Markethive's vision to cultivate a supportive, incentivized, and decentralized network where every user has a stake in the platform's success. The journey ahead holds the promise of a flourishing ecosystem where HVC tokens play a central role in shaping the collaborative and dynamic landscape of Markethive.

The Problem with Centralization in Crypto Projects

In recent times, there's been a noticeable trend in the crypto industry where projects prioritize quick returns and, in doing so, tend to centralize control. This focus on rapid investor rewards can lead to compromises on decentralization. Many coins and tokens have fallen prey to aggressive pump-and-dump cycles, and unfortunately, a significant portion of them fail to endure beyond a single crypto cycle.

The impact of centralization in crypto projects is profound. It not only impedes the industry's growth but also creates an environment susceptible to fraud, scams, data harvesting, and even political bias. This is a serious concern as it erodes the foundational principles of cryptocurrency – trust, transparency, and decentralization.

Decentralization emerges as a compelling solution to these issues. By decentralizing social market networks, crypto projects can break free from the control problems associated with centralized power structures. This move fosters an environment that encourages creativity, innovation, and community-driven initiatives.

Markethive stands out as a pioneer in this space by developing a decentralized platform incorporating a self-policing reputation system and Human Intelligence (HI). Unlike projects influenced by prominent venture capitalists, Markethive is solely community-funded. This means that the community is using the platform and actively building it. It is a platform of the people, by the people, and for the people, ensuring that the benefits of its success are shared across all levels of the community.

Supporting decentralization liberates crypto projects from the pitfalls of centralized control. It promotes a democratic and meritocratic environment where the community plays a pivotal role in decision-making. This approach is not only aligned with the fundamental principles of blockchain technology but also ensures the sustainability and longevity of the project.

Source: Markethive.com

Markethive’s Unique Approach to Decentralization

Markethive's embrace of decentralization empowers its entrepreneurial community to share content freely without fearing censorship or control from top-level management. This approach creates an environment where creativity can flourish, generating positive and beneficial content. By eliminating the constraints imposed by centralized authority, Markethive fosters an atmosphere conducive to innovation.

The absence of top-down control allows for the creation of more authentic and engaging content. With contributors free to express their ideas and perspectives, Markethive becomes a vibrant platform where a diverse range of voices can be heard. This authenticity resonates with the audience, attracting a larger and more engaged community.

Decentralizing funding is a key pillar of Markethive's approach. By relying on community funding rather than traditional venture capital, Markethive ensures that the community are not just users of the platform but active contributors to its success. This model aligns with the principles of decentralization, distributing decision-making power and financial support across the community.

Markethive incorporates self-policing systems to maintain a healthy and ethical community environment. This reduces the need for external oversight and places the responsibility of maintaining the platform's integrity in the hands of the community itself. By doing so, Markethive creates a system where users collectively contribute to the platform's well-being.

Markethive's commitment to decentralization extends beyond its individual model. It actively participates in the broader movement towards Web 3.0, a paradigm shift aiming to move away from the centralization of services on the Internet. This aligns with the evolving landscape of technology and user expectations, positioning Markethive at the forefront of progressive developments in the digital space.

As Markethive positions itself for the next crypto bull run, its native cryptocurrency, Hivecoin (HVC), plays a vital role in facilitating the full potential of the crypto space. Markethive's dedication to preventing scams and data harvesting ensures a secure environment for users to participate in the crypto revolution without fear of exploitation.

Users can actively contribute to Markethive's decentralization revolution by becoming an 'Entrepreneur One.' This membership not only supports the community-driven model but also allows users to reap the rewards of revenue returns through Markethive's Innovative ILP. It creates a symbiotic relationship where the success of the platform translates into benefits for its contributors.

Source:  Markethive.com

Markethive’s Readiness for the Crypto Bull Run

One of the reasons we're excited about the potential for Markethive's Hivecoin (HVC) is that we're ready for the next significant crypto bull run. HVC will be firmly established as a currency with purpose and utility in the free market. But it's more than just HVC's potential for success that makes us bullish about our readiness for the next crypto cycle. 

We've been hard at work creating an impregnable fortress against fraud and scams. As we've seen in recent years, the crypto industry has become a jungle and a cesspool of shady practices. Many crypto projects have been accused of scams and data harvesting, and even worse, have been used to advance political bias and dystopian ends. At Markethive, we've taken cybersecurity seriously from the start. We've implemented multiple servers, disengaged unreliable APIs, and crafted a reputable system that is secure and fair.

We're also fostering a creative and beneficial content breeding ground in which people's minds are prompted toward positive growth and critical thinking. All of these measures demonstrate our commitment to building a community that is not only profitable but secure and ethical. With Markethive, there won't be any hidden agendas or underhanded tactics. We're of and for the people and confident in our ability to deliver on our promises.

Another factor that makes us confident in the crypto bull run is that Markethive will actively participate in facilitating crypto's full potential. Our ecosystem is poised to be a breeding ground for positive change in the industry. As we grow, so too will our impact on the broader world of blockchain and cryptocurrency. We're all excited about the potential for a crypto bull run, and we believe that Markethive is uniquely positioned to thrive in this environment. 

Final Thoughts

With its high throughput, low latency, and seamless cross-chain compatibility, Solana provides an ideal platform for the launch of HVC token. The unique features of Solana make it a popular choice among developers and projects in the blockchain space. The HVC token could transform the Markethive community and encourage the growth of decentralized applications in general.

I am sure you are tired of being at the mercy of centralized services that control your data and limit your potential. Well, join the revolution towards decentralization and become part of Markethive's unique entrepreneurial ecosystem. By becoming an Entrepreneur One, you can enjoy all the benefits of Markethive's platform and earn revenue returns through the ILP. Plus, with Markethive's Hivecoin (HVC) poised for the next crypto bull run, you can facilitate the achievement of crypto's full potential.

Gone are the days of being at the mercy of venture capitalists and central authorities. With Markethive's decentralized funding model, you can invest in projects that truly align with your values and vision. So, what are you waiting for? Join the ranks of entrepreneurs who are taking control of their destiny and building a better future for themselves and their communities. Don't just watch from the sidelines; become part of the solution and reap the rewards of true decentralization.

This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

Tim Moseley

Great News for Entrepreneur One Members and a Look into the Future Of Hivecoin 

Markethive is relentlessly pushing boundaries, driven by the pursuit of excellence in creating a cutting-edge platform that leaves traditional social media and marketing tools in the dust. With a focus on streamlining user experience, Markethive is incorporating innovative technologies that enable effortless broadcasting, significantly expanding your reach and influence.

With the recently launched wallet that is your comprehensive accounting and financial hub, Markethive is likened to a bank. Hence, the level of security is second to none. The cottage industry concept within the Markethive ecosystem will provide avenues to secure your financial freedom in a sovereign and meritocratic environment in a ‘market-verse’ unique to Markethive but extending its influence beyond the confines of the platform and into the broader online community and cryptocurrency realm.

We have made such significant progress because of the unwavering support and contributions of the Entrepreneur One community and ILP holders. The team behind the scenes is deeply grateful for the backing of these visionary individuals who share our commitment to advancing liberty for all people.

Markethive’s End Of Year Bonuses For E1 Upgrades

It’s Christmas time, and as promised, the 2023 bonus of one whole ILP to each of the Entrepreneur One (E1) associates who have maintained their subscription for the past 12 months will be credited to your wallet in January 2024.

To express our heartfelt gratitude and appreciation for the unwavering support of our esteemed E1 associates who share our vision, Markethive's founders, Thomas and Annette, are thrilled to announce a new promotion set to begin in January 2024. This exclusive offer is a token of our appreciation for your steadfast belief in our mission and your continued dedication to our community.

The incentive for next year is 1000 Hivecoins (HVC), and thanks to Annette, it will include another full ILP! This offering will be delivered at the end of the 12 months in January 2025. The initiative is for Entrepreneur Ones only and any other member who would like to upgrade to an E1 membership of $100 per month. To qualify for the bonus, members must maintain an active subscription for a consecutive 12-month period, and they will receive one whole ILP and 1000 HVC in January 2025.

There's no restriction on the number of Entrepreneur One subscriptions you can own, so you can benefit from multiple memberships. If you have numerous E1 subscriptions, you'll receive the corresponding number of bonuses, such as the ILP and HVC, for each membership you hold. For instance, owning two E1 memberships means you'll receive two whole ILPs and 2000 HVC in January 2025. The more memberships you have, the more rewards you'll achieve.

Alternatively, you can save $200 by upgrading to the E1 with a yearly subscription of $1000, which covers you for 12 months. Note that if you choose the annual option and pay for it a little later in the year, it will be backdated to January, and you will still be eligible for the ILP/Hivecoin 2024 promotion. Please keep in mind that your bonus will be paid to you at the end of the promotion in January 2025. 

Remember, the E1 Upgrade is only available from the company Markethive for a limited time. As we move closer to the official release of Hivecoin, E1 Exchange, and associated implementations within the Markethive system, the Entrepreneur One will only be available to bid and purchase primarily from E1 associates who hold multiple E1 subscriptions, should they choose to sell one via the E1 Exchange (E1X). 

It’s worth noting that 1000 Hivecoin is equivalent to 200,000 Markethive tokens (MHV) currently used within the Markethive ecosystem for micropayments. As Markethive is presently on the Solana blockchain, the Hivecoin is classed as a Token. Once Markethive establishes its own blockchain, which will drive the crypto coin exchange, Hivecoin will be the native token of its blockchain and be regarded as a Coin. 

What Type Of Crypto Is Hivecoin? 

In a previous article, we looked at the different types of cryptocurrencies and their respective categories. Many of the cryptos mentioned were utility tokens, even though they fall under other categories. For example, Binance and Chainlink are utility tokens, but they are classed as exchange and oracle tokens, respectively.   

Markethive's Hivecoin (HVC) is a versatile utility token that extends beyond its primary function to encompass aspects of exchange, payment, smart contracts, and commerce tokens. Its utility is further amplified by its use in various Markethive services, including sponsored articles, press releases, broadcasts, banner advertising, video advertising, and digital advertising on cryptocurrency faucet sites, news sites, the Bounce, and the upcoming Push. Additionally, Hivecoin will play a crucial role in Markethive's gamification strategy, contributing to the overall growth and development of the Markethive ecosystem driven by Hivecoin.

The components mentioned above, along with the Premium Upgrade (PUP), are the tipping point for the Incentivized Loan Program (ILP), as they will be extremely valuable in bringing in revenue for ILP holders. The ILP token is a smart contract, as any member who acquires ILPs through the E1 subscription or purchased the ILP outright is essentially loaning the funds to Markethive for its development. 

The Markethive Credit (MVC) falls into the category of a stablecoin that serves as the backbone of the Markethive ecosystem's staking mechanism. The more MVC you possess in your Markethive wallet, the greater the daily interest you'll accumulate. The interest rates are influenced by other various factors, as depicted in the image below. On the first day of each month, you'll receive your earned interest in Markethive Tokens (MHV), which will be reflected in your coin clip and detailed in your wallet's Accounting section. 

The Markethive Token (MHV) is currently used internally for micropayments. As we make the transition to Hivecoin and listed on the coin exchanges, the MHV will likely be replaced with the Bee Token. It takes 1 million Bees to make one Hivecoin. The Markethive Token is equated at 200 MHV to 1 Hivecoin. 

What Will The Hivecoin Be Worth? 

A realistic way of determining Hivecoin’s worth in the near future is taking into consideration the circulating supply of cryptos with a similar supply to HVC. If you research Coinmarketcap and click on circulating supply, the cryptos with coin supplies in the billions are priced extremely low. Most are less than a cent, with little hope of gaining real value. 

The cryptos with a circulating supply of millions fare much better—many cryptos of around 70 million range from $7 to $50. Markethive is somewhat modeled after Elrond’s MultiversX (EGLD), which has a circulating supply of just over 26 million with a maximum supply of 31.5 million and is currently priced at $61.56 when writing this article. 

The Hivecoin has a capped supply of 48 million. With this low supply and the genuine use cases  Markethive offers, we can expect HVC to go to $10 – $50 within the first year once we are on the exchanges. Going by empirical evidence, the fact we have a strong community and a real need for Hivecoin, we can justify that. 

So what would 1000 Hivecoin be worth if it was MultiversX? It would be worth $61,560. That's pretty cool, and Markethive is giving that to you for being an Entrepreneur One! Another example is Arweave (AR), with a circulating supply of 65.4 million and a maximum supply of 66 million currently sitting at $11.04, which is $11,040, which is nothing to sneeze at. 

One of the strategies that Markethive will use is to buy back or repurchase some of the HVC tokens using its cash resources from holders at market price. This approach is not novel, as businesses have long utilized self-investment as a means of stabilizing prices (or inflation) in the traditional financial market. 

Hivecoin can profit from the successful and popular buyback approach used in the cryptocurrency market. Binance and Nexo are two examples of successful crypto projects that have employed this strategy to draw investors and deliver tangible advantages. Through a buyback, Hivecoin can offer a compelling and valuable proposition that works well within the system, ultimately resulting in a substantial increase in asset value. This tactic has shown to be effective and profitable, making it a wise decision for Hivecoin's future.

Empower Markethive's Mission

Markethive is not a drop in the ocean but an entire ocean in a drop. Rather than the ‘seeing to believe’ notion we’ve been brainwashed with, we must practice ‘believing to see.’ By embracing the power of belief, we can unlock our potential and create a brighter future. As a shining beacon, Markethive stands among the best, offering a haven for those seeking sovereignty, prosperity, and growth. To further our mission, we invite you to join us in empowering the people and creating a better world for all. Together, we can make a difference.

Upgrading to Entrepreneur One now is extremely advantageous, as you would receive a sizable bonus consisting of 1 ILP and 1000 Hivecoin. By doing so, you'll benefit from the many products and services exclusive to the E1 upgrade and be recognized as a pioneer in the Divinely inspired groundbreaking initiative, the Lord's Vision, aimed at liberating humanity in a world filled with turmoil.

Merry Christmas and blessings to all! 

This article is provided for informational purposes only and should not be relied upon as legal, business, investment, or tax advice. Furthermore, however plausible, the contents of this article may include speculative opinions. Of course, there is nothing wrong with speculation as long as its premises are made clear. Speculation is the customary way to begin the exploration of uncharted territory as it stimulates a search for evidence that will support or refute it.

Tim Moseley

Understanding and Identifying the Different Types of Cryptocurrencies is a Must for Sound Investing

The value of cryptocurrencies is a question that has likely been posed to you before and perhaps that you have also wondered about. The answer varies depending on the specific crypto coin or token being discussed. With over 11,000 cryptocurrencies in existence, each one has its purpose or intended use case that adds to its value. However, it is essential to note that not all cryptocurrencies are currently active or hold value. By disregarding the many "dead" cryptos, we are left with approximately 8,000 active cryptocurrencies.

Most cryptocurrencies can be grouped into various categories, including those that serve as a means of storing value, facilitating smart contracts, providing oracle services, enabling payments, ensuring privacy, acting as exchange tokens, and even serving meme coins. 

Identifying the category a cryptocurrency belongs to when investing in the crypto market is crucial. This is because each category has its advantages and disadvantages, and they tend to experience different patterns of price surges and declines during a bull market. This guide provides an overview of the different types of cryptocurrencies and offers insights on how to leverage this information to optimize your investment strategy and mitigate potential losses.

Image source: Business Today

Store Of Value Cryptos

Cryptocurrencies that fall under the store of value category are intended to maintain or enhance their buying power as time passes. Although there is usually a gradual rise in their price over time, it is important to note that price and purchasing power are two different concepts.

Traditional currencies lose about 2% to 3% of their purchasing power yearly due to governments printing more money to stimulate economic growth. Therefore, if you invested in a stock that increased by 23% last year, the actual purchasing power of that stock remains the same despite the increase in its dollar value.

The government's excessive money printing diminishes its value, which is why cryptocurrencies like Bitcoin were created. Bitcoin, launched in 2009, reacted to the 2008 financial crisis and the subsequent government money printing. It's the only cryptocurrency that fits the store-of-value category, although some argue that others, like Litecoin, also qualify. Litecoin is also known as silver to Bitcoin’s gold.

Bitcoin differentiates itself from traditional currencies by having a limited supply of 21 million BTC, in contrast to conventional currencies, which are subject to continuous printing and subsequent devaluation. This 21 million BTC is created gradually, thanks to miners who solve intricate equations to facilitate transactions on the Bitcoin blockchain and are rewarded with BTC.

A decentralized payment network has been established by allowing anyone to mine Bitcoin and receive BTC as a reward for processing transactions. This network comprises millions of computers located worldwide. The presence of economic incentives makes Bitcoin the most secure payment network globally. It cannot be shut down by targeting a single location.

Although Bitcoin was initially intended to function as a form of virtual currency, its economic characteristics and the relatively slow speed of its transactions have resulted in it being more comparable to digital gold than digital cash. Within the cryptocurrency market, Bitcoin holds the highest market capitalization, and the price of Bitcoin influences the prices of almost all other cryptocurrencies. 

If Bitcoin's value experiences a sharp decline, it also leads to a decline in the value of other cryptocurrencies. Conversely, if Bitcoin's price remains stable or gradually increases, it increases the value of other cryptocurrencies. Furthermore, if Bitcoin experiences a significant surge in value, it outperforms other cryptocurrencies by a substantial margin. The ongoing fluctuations in Bitcoin's dominance can be observed in real-time through the Bitcoin dominance chart.

The main benefit of store-of-value cryptocurrencies is that they tend to be less risky investments than other cryptocurrencies and have a higher potential to appreciate in value over time. However, the critical factor determining their success is a fair launch, where a community of miners collectively starts mining the cryptocurrency from the beginning. 

Many store-of-value cryptocurrencies have been pre-mined, where the development team and private investors hold a significant portion of the supply, which can lead to centralization and decreased trust in the network. To verify if a store of value cryptocurrency is genuinely decentralized, you can check its supply distribution using a Blockchain Explorer. Bitcoin and Litecoin are examples of store-of-value cryptocurrencies with relatively equitable supply distributions.

One major drawback of cryptocurrencies that serve as stores of value is their lack of extensive features. This is why some individuals compare Bitcoin to a pet rock. These types of cryptos primarily focus on preserving purchasing power and facilitating peer-to-peer transactions without intermediaries. The limited functionality of store-of-value cryptocurrencies is why many individuals anticipate that Bitcoin will eventually lose its position as the most prominent cryptocurrency in market capitalization. The crypto that surpasses Bitcoin is expected to emerge from the second category.

Smart Contracts Cryptos

Smart contract cryptos, which belong to the second category of cryptocurrencies, are specifically created to be programmable and prioritize functionality over value preservation. The reason this is important is as follows. 

If you are currently viewing this article on either your computer or phone, it means you are utilizing a specific program, whether it be a web browser or a mobile application. The distinguishing feature of the programs you rely on daily is that they are centrally controlled. A major technology company is typically responsible for developing and overseeing these browsers or apps. Additionally, these programs are not particularly secure. There is a risk that an individual could hack or alter the program to gain access to your personal information, finances, identity, and so on.

The influential tech conglomerates and financial institutions are constantly monitoring your digital activities. Whether you're spending, saving, or trading your funds, you must utilize a centralized medium, such as a bank or a brokerage firm. However, cutting-edge smart contract cryptocurrencies present a revolutionary replacement for the digital and financial systems we rely on today. This innovative approach is known as Web3, representing a significant upgrade from the existing Web2 internet.

Image source: globalxetfs.com.au

Smart contracts are self-executing programs that automate specific actions when predefined conditions are met. They can be used to create various cryptocurrency tokens, such as fungible tokens similar to traditional currency or non-fungible tokens that are unique and rare, like a collectible baseball card. What sets smart contracts apart from regular programs is their immutability and decentralization. Once created, smart contracts cannot be modified, and their decentralized nature means they cannot be shut down as they exist on a vast network of computers globally.

A decentralized application (dApp) is formed by merging various smart contracts. These dApps cover a wide range of functions, such as payments, trading, lending, borrowing, and even gambling. Utilizing dApps does not necessitate sharing personal information; all that is required is an internet connection. The most significant advantage of dApps is the absence of intermediaries extracting fees or compromising your data. Transactions within dApps occur directly between individuals, ensuring a level of privacy for your activities. (However, there is one exception to this, which will be elaborated on later.)

Many decentralized applications (dApps) with a significant user base operate on various smart contract-based cryptocurrency platforms, primarily Ethereum and Binance Smart Chain. Also, Solana is very active in this niche. These cryptocurrencies derive value from their utility in facilitating transactions and executing smart contracts rather than solely as a store of value. 

Transaction fees on these networks are paid in the native cryptocurrency of the respective platform, such as ETH for Ethereum, BNB for Binance Smart Chain, and SOL for Solana. To maintain a sufficient supply of cryptocurrency for transaction fees, most smart contract cryptocurrencies do not have a maximum supply. Instead, they implement annual inflation schedules that can range into double digits under certain conditions.

If there are sufficient dApp users purchasing the coin to cover the necessary fees, the act of ‘printing coins’ is typically not an issue. This leads me to the main benefit of smart contract cryptocurrencies: their worth is connected to the scale and acceptance of the dApp and token ecosystems established on their blockchains. Despite Ethereum and the Binance smart chain having only a few million users, ETH and BNB had market capitalizations in the hundreds of billions. And SOL is not far behind them. 

The adoption of smart contract cryptocurrencies could significantly increase market caps for associated coins, reaching trillions of dollars by the end of the decade. However, the main drawback of smart contract cryptos is the uncertainty of which one will emerge as the winner. The competition in this category is fierce, with new projects entering the market regularly. Unless you have the means to invest in all of them, it is crucial to conduct thorough research before making any decisions.

Image source: Researchgate

Oracle Cryptos

Oracle cryptocurrencies facilitate the integration of real-world data into smart contract blockchains, enabling decentralized applications to access and utilize external information. In centralized systems, applications rely on APIs provided by external entities to obtain data such as weather or pricing information. Similarly, smart contracts require access to real-world data to execute practical tasks. This is where Oracle cryptocurrencies come in, providing a decentralized means of sourcing and verifying data for blockchain-based applications.

Oracle cryptocurrencies differ from data feeds like APIs by offering decentralized data feeds. Typically, multiple individuals or institutions will tell an oracle crypto the price of a particular item, and the oracle calculates an average of their responses. Similar to smart contract cryptocurrency coins, oracle crypto tokens are required to pay for the fees to cover the costs of obtaining this data.

Despite Chainlink currently holding the top position and being widely used as an Oracle cryptocurrency, around twelve other Oracle cryptos exist, including Band Protocol and API3. The main benefit of Oracle cryptos lies in the increasing number of smart contract cryptocurrency dApps and users. The demand for their tokens is also expected to rise. However, a significant drawback of these oracle cryptos is that most have allocated substantial portions of their pre-mined token supplies to their teams and private investors.

Consequently, if the prices of these cryptocurrencies increase, it creates a strong motivation for teams and private investors to sell, preventing the price from reaching higher levels. Additionally, many smart contract cryptocurrencies rely on multiple oracles to provide data for their decentralized applications, and specific cryptocurrencies, such as Cardano, have chosen to develop their own decentralized data oracles. As a result, this decreases the demand for any individual Oracle cryptocurrency.

Image source: Howmuch.net

Payment Cryptos

Payment cryptocurrencies, which belong to the third classification of virtual currencies, aim to substitute the existing payment systems currently in use. In some instances, these payment cryptos utilize smart contract technology. If you have ever made an international money transfer, you know its exorbitant costs and sluggishness. For business owners, the substantial fees charged by payment processors such as Visa, Mastercard, and PayPal per transaction are for business owners well known. 

Those who have experienced payment problems are also familiar with the numerous hurdles one must overcome when resolving issues with their bank. Additionally, many of us pay monthly fees simply to maintain a bank account or credit card. Irrespective of the circumstances, whenever money is involved, an intermediary takes a portion, causing delays and introducing complexities to processes that would otherwise be straightforward.

Payment cryptocurrencies enable swift transaction settlements and significantly reduce costs compared to using an antiquated payment network that takes several days to finalize transactions. Furthermore, similar to other cryptocurrencies, you can securely store payment-oriented coins or tokens in your personal wallet, eliminating the need to depend on a bank for fund storage. This also removes concerns regarding unauthorized access to your bank account or restrictions on incoming and outgoing payments.

Cryptocurrencies optimized for payments like Bitcoin Cash, Dash, Telcoin, and Solana have gained popularity due to their sophisticated smart contracts and dApp ecosystems centered around payment systems. These cryptocurrencies boast the highest potential for widespread adoption, targeting the largest and most profitable market globally. 

Dash has already achieved significant usage in Argentina for everyday payments, while Telcoin has made strides in offering affordable remittance services. Solana has been of particular interest in the payments niche as it's becoming clear that its technical capabilities are suitable for these applications. Recently, Visa joined the Solana ecosystem designed to offer high-speed performance, expanding its stablecoin settlement capabilities with the USDC stablecoin and furthering its core business with things like cross-border payments and using crypto for one of its core use cases.

The principal drawback of cryptocurrencies, except for stablecoins, designed for payment purposes, is that it is highly improbable that they will supersede traditional currencies in the near future. This is primarily because the value of these cryptocurrencies is often unstable. Additionally, governments have demonstrated a willingness to intervene and restrict their use for payment purposes.

Image source: Investing.com

Privacy Cryptos

Privacy cryptos, also known as privacy coins, constitute the fourth classification of cryptocurrencies. These types of cryptos aim to safeguard users' privacy during transactions and while utilizing decentralized applications (dApps). It is a common misconception that cryptocurrency transactions are inherently private. However, as mentioned earlier, most cryptocurrency blockchains are publicly accessible, enabling anyone to observe transactions as they occur in real-time. Although an individual's identity is not initially linked to their cryptocurrency wallet address, it is still feasible for others to determine which addresses belong to them.

This holds particularly true if you utilized a platform or trading service that demanded your personal details for buying cryptocurrency. Your identity can readily be associated with your digital wallets in transactions. It is plausible that you are perfectly fine with this and believe that all transactions should be completely open and confirmable by anyone. However, companies and affluent individuals hold a contrasting viewpoint. The very last thing they desire is for others to see the extent of wealth stored in their cryptocurrency wallets.

Furthermore, as an individual utilizing cryptocurrency dApps, it is highly likely that you desire a high level of privacy for your data. Privacy cryptocurrencies aim to tackle these concerns and come in various forms and options. For instance, Secret Network enables the development of dApps that prioritize privacy.

Specific cryptocurrencies, like Monaro and Zcash, prioritize confidential transactions and employ top-notch privacy mechanisms that are supposedly impervious to government surveillance. Another privacy-focused cryptocurrency, Haven Protocol, takes it a step further by enabling the generation of virtual fiat currencies, cryptocurrencies, and precious metals, thereby creating a virtually untraceable offshore bank account.

Privacy cryptocurrencies have a significant edge due to their robust design and durable structure. Most have had a fair and transparent launch without any pre-mining or favoritism towards private investors. Using Monero's XMR coin as an illustration, it shares similar store of value properties with BTC and can be transacted as quickly and as cheaply as most payment cryptocurrencies.

Monero also employs a unique mining algorithm known as RandomX, which prevents specialized computers from mining XMR. This feature enhances Monero's decentralization by allowing anyone to participate in mining XMR.

One of the main drawbacks of privacy cryptocurrencies is that regulators often single them out due to their association with illegal activities, or at least that is the primary reason given. Consequently, privacy coins are frequently removed from cryptocurrency exchanges, making them difficult to obtain and hindering their potential for price appreciation.

Decentralized exchanges like THORChain provide a means to trade privacy-focused cryptocurrencies, such as Monero and Haven, without relying on a centralized platform. Notably, some privacy-centric cryptocurrencies have been developed with regulatory compliance in mind, allowing users to demonstrate their wallet balance and transaction history to regulatory authorities upon request, thanks to sophisticated cryptographic techniques.

Image source: Binance Square

Exchange Tokens

Cryptocurrencies, known as exchange tokens, fall into the fifth category. These tokens are owned and controlled by the cryptocurrency exchanges they are associated with. Exchange tokens can be seen as a mix of a membership subscription and company shares. Similar to a subscription, they offer various benefits, such as discounts on trading fees and exclusive access to early coin and token sales. However, like company stock, the value of exchange tokens is influenced by the popularity of the exchange they are connected to.

The reason for this is that nearly all exchanges buy back and burn a portion of their circulating exchange tokens using a fraction of the trading fees they collect. Buying back raises the price, while the burn reduces the overall supply, resulting in a cryptocurrency token that appreciates in worth as time passes. Additionally, certain exchanges like Binance have developed smart contract cryptocurrency networks that necessitate using their exchange tokens, creating an additional source of demand for these tokens.

The main benefit of exchange tokens is their strong potential for price appreciation. On the other hand, exchange tokens have a slower growth rate than other cryptocurrencies, nor are they guaranteed. As the influence of cryptocurrency exchanges continues to grow, regulators are gradually beginning to resist. It has been observed that a single unfavorable announcement regarding an exchange can result in a significant decline in its token value.

Meme Coins

Another type of cryptocurrency is meme coins. These digital currencies often lack a clear purpose or practical application, and their main appeal is based on hype and the promise of financial gain. In reality, if someone tried to sell you on the idea of becoming a millionaire by investing a few hundred dollars, you'd likely recognize it as a dubious proposition.

Interestingly, this apparent impossibility inexplicably becomes achievable when the identical concept is expressed for cryptocurrency. This could be attributed to the fact that novice cryptocurrency investors may not comprehend the connection between a meme coin's market capitalization, supply, and value in dollars. For instance, a single Shiba Inu token is priced at approximately 1/1000th of a cent. Without considering the market capitalization, one might think that if they invest a mere few hundred dollars into Shiba and its value rises to one dollar, they would become multi-millionaires.

Screenshot: Coingecko

The primary challenge with Shiba Inu's valuation is that its market capitalization is already in the billions, owing to its considerable circulating supply of 590 trillion and maximum supply of over 999 trillion, even after factoring in perpetual burns. Consequently, for Shiba Inu's price to reach $1, it would require an investment of over four times the total amount of money in existence, which seems unrealistic.

A large number of the meme coins that have emerged in recent months share a common characteristic: they have enormous supplies, which makes it unlikely that they will reach a value of one dollar in the near future. If you are considering the possibility that these coins have deflationary properties or unique economic mechanisms that will drive up their price, take a moment to reflect on the true purpose and potential outcome of these meme coins.

A common viewpoint is that none of these meme coins genuinely intend to provide useful functions for their community. The main objective behind most meme coins is to benefit their creators financially. While some individuals may choose to take a chance on them, the risk often outweighs the potential benefits.

Having said that, due to its unique origins and features, Dogecoin stands out among other meme coins. It was created as a lighthearted joke, and its survival during the last bear market can be attributed to its ability to be 'merged mined' with Litecoin at no extra cost.

Meme coins may provide an opportunity for rapid profit, but their volatility means the potential for loss is equally high. The unpredictability of pump and dump schemes makes it challenging to turn a profit, as the likelihood of being left with losses when the dust settles is significant. Meme coins are notoriously susceptible to manipulation and are the most manipulated cryptocurrencies on the market, with their prices often being artificially inflated and then suddenly collapsing. It makes the price manipulation of Bitcoin seem insignificant in comparison.

Image: Markethive

In Closing

Grasping the various forms of cryptocurrency and their potential applications is crucial. Projects that have pioneered a specific field, offering genuine utility to the broader community, have a distinct edge. By continuously adapting and staying up-to-date with technology, being a first mover enables a project to gain a significant portion of the market and avoid the negative consequences of oversaturation.

In terms of being a pioneer, Markethive belongs to the category of first movers, offering a wide range of practical applications. This raises the question of where Hivecoin (HVC) fits in among other cryptocurrencies. All of this and more will be disclosed in the upcoming article.

This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

Tim Moseley

THE INCENTIVIZED LOAN PROGRAM (ILP) is a powerful way to spread wealth. (Updated)

Given the ever-increasing Markethive membership, I’ve updated and republished this article from three years ago for all our newer members. Markethive’s Incentivized Loan Program (ILP), also known as an Initial Loan Procurement, is a valuable tool for distributing wealth. The ILP is essentially a loan that adheres to regulatory standards and complies with the UCC Code. This ensures it can be used in various countries without worrying about fraud or money laundering issues. It's similar to a convertible note, a type of short-term debt financing used for early-stage capital raises. In simple terms, it's like a promissory note or an IOU.

Markethive has developed a revolutionary approach to financing projects through the blockchain, offering an alternative to traditional crowdfunding methods. By leveraging the power of decentralized networks, Markethive's Incentivized Loan Program enables the raising of funds securely and transparently, making it a game-changer for entrepreneurs and innovators. As a pioneer in this space, Markethive is leading the way in decentralized debt crowdfunding, providing a new avenue for businesses to access the capital they need to thrive.

ILP holders have a share in the company's success and receive a portion of the profits in the form of interest, which is 20% of the net revenue paid out monthly, and a final balloon payment at the end of the 20-year note period.

Here is a bullet point breakdown

• The Incentivized Loan Program generates a formally binding and lawful loan arrangement that adheres to the USA UCC code for debt instruments. Since it's a debt instrument, it's exempt from taxation.

• The opportunity is accessible to people globally since lending practices are prevalent in most regions.

• The company can focus on developing tokens with genuine utility and value rather than issuing speculative tokens without practical application.

• Markethive utilizes the debt structure to bring in operational capital, and as a result, ILP holders receive a secure, transferable blockchain token. The total number of ILPs available is capped at 1000, although we are targeted to distribute fewer than that. Each share is equivalent to a single full ILP. 

• Markethive's diverse revenue streams will provide the necessary funds for interest payments, distributed through the ILP utilizing blockchain technology and paid out in Hivecoin (HVC) via the recently integrated comprehensive financial hub called the Markethive Wallet. This cryptocurrency can then be exchanged for other cryptos or fiat currencies through various coin exchanges and, ultimately, through Markethive's crypto exchange platform.

• For as long as the principal remains outstanding, 20% of the net revenue is distributed to all ILP token holders in proportion to their share as interest payments. Following this, a lump sum payment is made after 20 years and can be further extended upon agreement between parties.

• The interest payments will be paid using the ILP Blockchain, which ensures their security, efficiency, and accuracy. The blockchain technology behind it makes tampering impossible.

• Holders of ILP tokens will be able to sell their tokens through Markethive's decentralized, peer-to-peer auction-style exchange, allowing them to dictate the terms of their own exit strategy.

• ILPs can be divided into smaller parts, known as fractions, with a minimum denomination of 1/1000th of an ILP. A specialized internal exchange, the ILP Markethive Exchange, is being developed where members can purchase and sell their ILPs or fractions of their ILPs peer-to-peer. This allows members to monetize their ILPs, turning them into cash cows.

• The ILP token is not based on speculation. It’s based on performance. 

Imminent Growth – Lucrative Outcome

Due to consistent growth indicators from both internal and external sources, ongoing enhancements, and the implementation of integrations that enhance user experience and strengthen our systems' security, we are optimistic about the rapid expansion of our community. Currently, members who upgrade to Entrepreneur One (E1) for $100 monthly are supporting Markethive's efforts to design, build, and implement innovative systems and integrations, and they will be rewarded a thousandfold.

The revenue generated by diverse sources, including the Premium Upgrade (PUP), retail products and services, and the pioneering E1 upgrade, will fund the monthly ILP interest payments. To simplify the calculation and for the sake of this article, let's assume a modest estimate of 5 million members. This allows us to project the following growth…

If 10% of Markethive's 5 million members upgrade to a Loyalty Program at $100 per month, the monthly income would be $5 million. With a 20% net revenue, that's approximately $10 million monthly. When divided by the maximum number of 1000 ILP shares, it translates to a monthly income of $10,000 for each share.  For the holders of 1/10th of an ILP, that represents a cool $1000 per month for a subscription payment of $100 per month. 

As the company grows, the revenue will reflect that growth for a projected duration of 20 years before the loan becomes due, which is regarded as a balloon payment. Currently, one full ILP is worth $10,000, but as the ILP purchases increase or are allocated through the Entrepreneur One Upgrade, the value of the ILP will continue to grow along with the monthly interest payments. 

LinkedIn Statistics 

Source: Kinsta.com

LinkedIn is considered one of the closest, most targeted, and most socially networked competitors to Markethive, even though it falls short in services compared with Markethive. LinkedIn’s most recent figures suggest it has more than 900 million members with over 58 million registered companies. According to Kinsta.com, in September 2023, LinkedIn’s annual revenue was $13.8 billion, reporting that 39% of LinkedIn users had upgraded to their Premium service. LinkedIn’s yearly revenue surpassed $15 billion in Q4 2023, reflecting 1 billion members, according to LinkedIn statistics. 

Source: Kinsta.com

Based on LinkedIn’s figures and annual revenue of $15 billion, 20% is $3 billion, and the monthly figure would equate to $250 million. At Markethive, that 20% would go to the ILP holders. Based on the maximum total of 1000 ILPs, that correlates to a monthly income of $250,000 per ILP. 

LinkedIn’s 4-tier Premium plans offer nothing more than greater and deeper access to the data of other members, visitors, searches, and 3+ levels of deep messaging. Their services and, subsequently, annual revenue pale in comparison to what Markethive offers now, not to mention the retail products, services, and integrations in development and imminent release; you can just imagine a potential revenue of 10X that amount, and that is arguably a very conservation projection.  

Markethive is determined to distribute its profits to the Markethive community instead of exclusive stakeholders and Microsoft, who acquired LinkedIn for $26 billion in 2016. In response to the changing global economic conditions, Markethive is actively working towards implementing a business model that prioritizes the community. This model allows individuals without significant financial resources to pursue entrepreneurship and access wealth-building opportunities typically available only to prominent venture capitalists.

There’s Always Ways To Earn in Markethive

At Markethive, we are dedicated to ensuring that our rank-and-file members have seamless access to ILPs, as we firmly believe in making Markethive a company for all. To further enhance the benefits of being a part of our community, we have the Markethive Token (MHV) paid to members for daily activities via micropayments recorded in the Coin Clip. These features provide our members with long-term wealth and revenue opportunities and create a thriving ecosystem where our coin can be utilized to its full potential.

Creating a “Universal Income” for entrepreneurs. Using our state-of-the-art integrated inbound marketing platform, social network, hybrid AI, business services, e-wallet, coin exchange, mining data center, incubator, and blockchain income platforms for success in the crypto-preneurial and entrepreneurial markets.

View the white paper to clearly understand the Markethive vision and mission and the statistics and milestones achieved. White Paper https://markethive.net/Markethive.Whitepaper.V4.pdf

So, how do you get your hands on your share of an ILP? You can choose from the following two ways…

1. You can purchase fractions of an ILP with the Markethive Token (MHV), starting with 20,000 MHV for 0.01 ILP, through to one full ILP for one million MHV.   
2. You can wait for the ILP exchange to be completed and then buy ILPs or shares from other exchange members.
3. You can purchase an ILP or partial shares from us (Markethive) directly. We sell whole shares and fractions as small as 1/10th for $1000.

Conclusion

In conclusion, Markethive's ascension, community participation, and status as a dynamic social network with increasing daily engagement and interaction on the platform indicate a promising future. As a comprehensive social media platform, Markethive offers indispensable inbound marketing tools for business growth and a thriving cryptocurrency ecosystem, ensuring a steady income for its members. With a successful system and the Hivecoin launch on the horizon, Markethive is set for long-term expansion and revolutionizing how we interact and conduct business online.

Markethive is in the final stages of BETA, offering a unique opportunity for individuals to establish themselves as early adopters. This cutting-edge platform is the future of social market broadcasting, providing a comprehensive system for long-term success, financial independence, and a sense of community. By leveraging the power of Web 3.0 technology, Markethive is revolutionizing how we approach social media, inbound marketing, and eCommerce. Take advantage of the chance to secure your place in this innovative ecosystem designed specifically for entrepreneurs.

Tim Moseley